Packaging
Experience Design
Packaging
Experience Design
Packaging
Experience Design
Packaging
Experience Design
KIESHA
KIESHA
KIESHA
KIESHA
Create a packaging expereince that is consistent across products and uses pre-defined material
Create a monogram that effectively complements the existing logotype
Create a monogram that effectively complements the existing logotype
The second card was a post card with a blank canvas asking people to create their own masterpieces. This was derived from Kiesha’s tagline “handmade with love”. The flipside of the card contained the text arranged in a neat rectangle format, retained from touchpoint 2, and the stamp from 1. We also included the ordinates of the Kiesha location indicating where the Kiesha story began from.
The second card was a post card with a blank canvas asking people to create their own masterpieces. This was derived from Kiesha’s tagline “handmade with love”. The flipside of the card contained the text arranged in a neat rectangle format, retained from touchpoint 2, and the stamp from 1. We also included the ordinates of the Kiesha location indicating where the Kiesha story began from.
The second card was a post card with a blank canvas asking people to create their own masterpieces. This was derived from Kiesha’s tagline “handmade with love”. The flipside of the card contained the text arranged in a neat rectangle format, retained from touchpoint 2, and the stamp from 1. We also included the ordinates of the Kiesha location indicating where the Kiesha story began from.
A wrap for the product was created to incorporate the branding the patterns within the packaging experience.
A wrap for the product was created to incorporate the branding the patterns within the packaging experience.
A wrap for the product was created to incorporate the branding the patterns within the packaging experience.
LIFESTYLE
AGRA, india
LIFESTYLE
AGRA, india
LIFESTYLE
AGRA, india
LIFESTYLE
AGRA, india
OUR CHALLENGE WAS TO
OUR CHALLENGE WAS TO
OUR CHALLENGE WAS TO
Our approach to the entire project was divided in different touch points –
The top of the box
As soon as the receiver opens the box
The products itself
Once the box is empty
Our approach to the entire project was divided in different touch points –
The top of the box
As soon as the receiver opens the box
The products itself
Once the box is empty
Our approach to the entire project was divided in different touch points –
The top of the box
As soon as the receiver opens the box
The products itself
Once the box is empty
The second touch point was addressed with the opening of the box. Since we could not change the box, we used the sides of the box with text which could be read either way and it would make sense. So it would not matter if the customer opened it from whichever side, both horizontally and vertically.
The second touch point was addressed with the opening of the box. Since we could not change the box, we used the sides of the box with text which could be read either way and it would make sense. So it would not matter if the customer opened it from whichever side, both horizontally and vertically.
The second touch point was addressed with the opening of the box. Since we could not change the box, we used the sides of the box with text which could be read either way and it would make sense. So it would not matter if the customer opened it from whichever side, both horizontally and vertically.
