Create a visually appealing and user friendly website
OUR CHALLENGE WAS TO
The choice of typography played a crucial role in achieving a minimal and contemporary aesthetic. Sans-serif typefaces were selected for their clean and readable appearance.
The design process involved gathering requirements, wireframing, typography selection, color palette creation, and careful attention to visual hierarchy and user experience.
The color scheme centered around the company's stark pink logo color. To create a minimal design, subtle colors were chosen to complement the dominant pink accents.
The stark pink color was strategically used as accent colors for buttons, CTA sections, and other key elements to draw attention and reinforce brand recognition.
